Category - Conversion Optimisation

illustrated brain with trigger words written all over it

How To Use Psychological Triggers To Get More Sales

Businesses put a lot of effort into acquiring leads, sometimes, even spending thousands of dollars to do so. Here’s a reality check for you: All the leads in the world mean diddly squat if you’ll fail to convert them into paying customers. That’s not to say that generating leads are worthless or inconsequential. After all, …Continue reading


fast car

7 Things That Need To Be Fast (Other Than Your Website)

It’s common knowledge that if you want to run a successful online business, you need a snappy website. Visitors are expecting almost imperceptible website load times — and this applies to both desktop and mobile. But that’s just the beginning: modern consumers are beset on all sides by companies fighting for their attention. You don’t …Continue reading


exit intent wordpress plugin

How to Use an Exit Intent WordPress Plugin to Grow Your Business

Exit intent WordPress plugins have a terrible reputation; People associate them with noisy sites such as ones that have numerous banner ads. If you’re not careful you can give visitors a bad experience when using your site. The truth is that an exit intent plugin isn’t evil, and when used correctly, it helps both webmasters …Continue reading


conducting an audit

How To Perform A Website Audit For Incredible Growth

Usually, a website or a start-up’s growth is associated with a successful plan. In fact, every great achievement is determined by a viable strategy. Benjamin Franklin once said, “if you fail to plan, you are planning to fail”, and I couldn’t agree more. Planning is essential for any achievement. These ideas should sound familiar to …Continue reading


man looking deeply at laptop

The Best Tools To Help You Understand Your Website’s Visitors

Ten years ago, the success of a website was dependent on the traffic generated. A web designer needed to create a website and attract as many visitors as possible. Five years ago, traffic was still important, but more and more website owners widened their approach to doing online business. SEO experts focused not only on …Continue reading


shopping carts

How To Optimise Your WooCommerce Conversion Rate

Are you an online merchant? Looking to sell your services and products using the web? Have any plans to create your own online store? If your answer to any of these questions is yes, then you surely need to be familiar with WooCommerce. Basically, WooCommerce is a free WordPress plugin that can be coupled with …Continue reading


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