Businesses put a lot of effort into acquiring leads, sometimes, even spending thousands of dollars to do so. Here’s a reality check for you: All the leads in the world mean diddly squat if you’ll fail to convert them into paying customers. That’s not to say that generating leads are worthless or inconsequential. After all, …Continue reading
The human brain processes an image 60,000 times faster than it does written content, so images can work as a magnet to catch people’s attention. But images are a double-edged sword for any website. People associate the quality of your site’s images with the quality of your services, so you have no alternative but to …Continue reading
Social media isn’t inherently good for marketing—simply posting once in a while won’t achieve much—but it certainly isn’t just a buzzword or a fad you can afford to ignore. In fact, when done correctly, it’s a driver for brand engagement that can reach unrivalled levels of ROI. To plan a winning social campaign, marketers need …Continue reading
WordPress dominates the market for content management systems by a massive margin. The team of developers behind the WordPress core don’t rest on their laurels but continuously try to improve it. In spite of WordPress’s success, there is room for improvement. For instance, making WordPress a fully-fledged framework is still a dream, but it will …Continue reading
Back in 2015, the launch of Accelerated Mobile Pages marked another milestone in the way of a better mobile experience. For those who are unaware, AMP is an open source project, which helps mobile website content to be delivered quickly. At a time when the audience’s attention span is down to 8 seconds (less than …Continue reading
The number of WordPress-powered websites is still growing; there has been a 1.5% growth from January 2017 to January 2018. The signs are that this trend will not change shortly, which shows that WordPress is a reliable and robust content management system (CMS). WordPress is a CMS that should be on your list. It’s secure, …Continue reading
So you’ve started an online business, nailed the value proposition, financial plan, and marketing, and hit the level of growth you were aiming for. That’s fantastic news! But the work doesn’t stop there, and it isn’t quite as simple as carrying on in that vein until you’re making millions, because greater success also poses technical …Continue reading
Marketers say that anyone willing to sell a product or service should create the most accurate model of their buyer; it’s called a buyer persona. All marketing efforts revolve around this model. This business approach brings substantial sales’ growth, and it can be used in many different areas—for instance, WordPress security! To strengthen your site’s …Continue reading
Often businesses have started different forms of online marketing without much clue of what they’re doing. After months of investing time, efforts, and resources, they don’t see significant improvement and form a permanent mental block against online marketing. Customers get constantly bombarded with sales messages and over time, have learned to tune these messages out. …Continue reading
Today we’re excited to announce the acquisition of inCharge and are thrilled to welcome their clients into the Newt Labs family. Newt Labs will acquire the inCharge assets and clients, essentially taking over their hosting platform with a plan to move all sites over to Newt Labs bigger and better infrastructure later this year. Newt …Continue reading
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